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Emergen Research | Soap Market

The global soap market size was USD 36.61 billion in 2021 and is expected to register a revenue CAGR of 5.8% during the forecast period, according to latest analysis by Emergen Research. Market revenue growth is primarily driven by factors such as growing awareness of health and wellness concerns among people. Consumers get exposed to various germs, such as viruses and bacteria knowingly and unknowingly in public places be it commercial or residential, owing to which consumers nowadays are becoming more conscious regarding maintaining cleanliness and proper sanitization at various places, such as homes, restaurants, and hotels, which is another factor driving market revenue growth. Also, governments across various countries have framed certain guidelines and have taken initiatives towards maintenance of personal hygiene in public places, such as toilets and restaurants, to restrict spread of health-related infections. Hence, manufacturers are coming up with various anti-bacterial soaps made of herbal ingredients, such as neem and basil, which are also driving market revenue growth.

The Global Soap Market Research Report published by Emergen Research has been formulated by analysis of key business details and extensive geographical spread of the Soap industry. The study offers comprehensive coverage of the qualitative and quantitative analysis of the Soap market along with crucial statistical data about the Soap market. The research study provides historical data from 2017 to 2018 and offers accurate forecast estimation until 2030. The report also profiles established and emerging players of the market, covering the business overview, product portfolio, strategic alliances, and business expansion strategies.

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Some Key Highlights in the Report

• On 10 September 2020, Henkel invested approximately USD 23 Million to expand hand soap and sanitizer production at the U.S. facilities. This investment is aimed at providing new types of equipment which support additional production of dial liquid hand soap and hand sanitizers in New York and West Hazleton.
• The organic segment accounted for a significant revenue share in 2021. This can be attributed to rising demand for natural and herbal-based soap products owing to a surge in consumer consciousness regarding presence of toxic synthetic ingredients in normal soaps, which is driving revenue growth of this segment. Also, customers are buying organic soaps as these are made of natural ingredients such as neem, basil, aloe vera, and others. These ingredients help to promote skin health and aid acne, sunburns, and eczema, among others, hence, owing to benefits of natural ingredients there is a surge in demand for organic products.
• The laundry soap segment is expected to generate a moderate revenue growth during the forecast period. This can be attributed to a surge in demand for liquid-based soaps in laundry sections owing to rising usage of washing machines for cleaning clothes in various end-use sectors such as hotels, hospitals, households, and others. Furthermore, with emergence of automatic washing machines, there is a rising demand for gels, pods, and others for an effective consuming less energy. Hence, increased demand for automatic washing machines is expected to drive revenue growth of this segment during forecast period.
• The liquid soap segment is expected to register fastest revenue CAGR during the forecast period. Growth of this segment is due to increased knowledge of various benefits associated with healthy and sanitary lifestyle. Furthermore, customers all over the world have grown quite concerned with cleanliness, which is driving market growth.

Competitive Landscape:

Furthermore, the report includes an in-depth analysis of the competitive landscape. The segment covers a comprehensive overview of the company profiles along with product profiles, production capacities, products/services, pricing analysis, profit margins, and manufacturing process developments. The report also covers strategic business measures undertaken by the companies to gain substantial market share. The report provides insightful information about recent mergers and acquisitions, product launches, collaborations, joint ventures, partnerships, agreements, and government deals.

Key Companies Profiled in the Report:

Reckitt Benckiser Group PLC., Procter & Gamble, Himalaya Wellness, ITC Limited, Unilever, Godrej Consumer Products Limited, Colgate-Palmolive Company, Johnson & Johnson Services, Inc., Jyothy Laboratories Ltd., Cholayil Private Limited, and Dr. Woods Naturals.

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Emergen Research has segmented the global soap market based on composition, product type, form, application, packaging, sales channel, and region:

• Composition Outlook (Revenue, USD Billion; 2019-2030)
• Organic/Herbal
• Conventional

• Product Type Outlook (Revenue, USD Billion; 2019-2030)
• Bath & Body Soaps
• Kitchen Soaps
• Laundry Soaps
• Others

• Form Outlook (Revenue, USD Billion; 2019-2030)
• Bar
• Liquid

• Packaging Outlook (Revenue, USD Billion; 2019-2030)
• Pouch
• Bottle
• Tube

• Application Outlook (Revenue, USD Billion; 2019-2030)
• Residential
• Commercial
1. Hotels & Restaurants
2. Corporates/Offices
3. Schools/Colleges/Universities
4. Others

• Sales Channel Outlook (Revenue, USD Billion; 2019-2030)
• Online Stores
• Direct Stores
1. Hypermarkets/Supermarkets
2. Specialty/Multi-brand Stores
3. Convenience Stores
4. Others

Regional Segmentation;

North America (U.S., Canada)

Europe (U.K., Italy, Germany, France, Rest of EU)

Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

Latin America (Chile, Brazil, Argentina, Rest of Latin America)

Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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Market Dynamics:

The report offers insightful information about the market dynamics of the Soap market. It offers SWOT analysis, PESTEL analysis, and Porter’s Five Forces analysis to present a better understanding of the Soap market, competitive landscape, factors affecting it, and to predict the growth of the industry. It also offers the impact of various market factors along with the effects of the regulatory framework on the growth of the Soap market.

Radical Highlights of the Soap Market Report:

• Comprehensive overview of the Soap market along with analysis of the changing dynamics of the market
• Growth Assessment of various market segments throughout the forecast period
• Regional and global analysis of the market players, including their market share and global position
• Growth strategies adopted by key market players to combat the impact of the COVID-19 pandemic on the market
• Impact of the technological developments and R&D advancements on the Soap market
• Information about profit-making strategies and developmental strategies of major companies and manufacturers
• Insightful information for the new entrants willing to enter the market
• Details and insights about business expansion strategies, product launches, and other collaborations
• The report incorporates advanced analytical tools such as SWOT analysis, Porter’s Five Forces Analysis, feasibility analysis, and investment return analysis

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About Emergen Research

Emergen Research is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyze consumer behavior shifts across demographics, across industries, and help clients make smarter business decisions. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries, including Healthcare, Touch Points, Chemicals, Types, and Energy. We consistently update our research offerings to ensure our clients are aware of the latest trends existent in the market. Emergen Research has a strong base of experienced analysts from varied areas of expertise. Our industry experience and ability to develop a concrete solution to any research problems provides our clients with the ability to secure an edge over their respective competitors.

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